Typeform

Affiliate Program

Best for: Forms & Surveys

Last updated: July 26, 2026

4.6 / 5.0

Visit Website Compare tools

Typeform asks one question at a time, and that single design decision measurably lifts completion rates — which is why it commands a premium in a category where Google Forms is free. The business model is where you need to pay attention: you are billed by response. Every plan has a monthly cap, and the cap is a hard wall. When you hit it, the form closes and every subsequent submission is gone. For lead capture, that means paying per lead — and under-buying isn't a budget choice, it's a data-loss choice.

Pros

One-question-at-a-time design genuinely lifts completion rates
Logic jumps branch the form on previous answers
The most polished, on-brand form experience on the market
Deep integrations: HubSpot, Salesforce, Slack, Zapier, Sheets
Unlimited forms on every plan, free included

Cons

— Hit the response cap and the form closes — those leads are lost
— Free plan is 10 responses/month: a demo, not a tier
— Basic's 100 responses/month vanishes in days on real traffic
— Branding removal starts at Plus, not Basic
— Google Forms and Tally are free with no response limits

Key features

Conversational, one-question-at-a-time forms

Logic Jump conditional branching

Hidden fields & answer recall

Unlimited forms on every plan

Branding removal & custom subdomain (Plus)

File uploads & payment collection (Plus+)

Drop-off & conversion analytics (Business)

Salesforce & HubSpot integrations (Business)

Video questions & answers

SSO, HIPAA & EU/US data residency (Enterprise)

Pricing

STARTS AT

Free–$83/mo

Monthly billing Annual discount

Visit website

Frequently asked questions

What happens when you hit the response limit? +

The form stops collecting for the rest of the billing month. Visitors see a closed form and their answers aren't recorded anywhere — they're gone. Upgrading mid-month reopens it, but nothing recovers what you missed. This is the most important line on this page.

How much does it cost? +

Free is capped at 10 responses/month. On annual billing: Basic ~$25–29 (100 responses), Plus ~$50–59 (1,000), Business ~$83–99 (10,000). Enterprise is custom. Monthly billing costs meaningfully more. Your tier is dictated by volume, not features.

Is the free plan usable? +

Not for anything real — 10 responses a month, 10 questions per form, Typeform branding. Any public form exhausts it almost immediately. It's a demo, not a tier.

Does it actually improve conversion rates? +

Yes — that's the honest case for paying. One question at a time removes the intimidation of a long form, and completion rates rise accordingly. On a revenue-generating form, that lift can dwarf the subscription. On an internal survey nobody would've abandoned, you're buying polish you don't need.

When should you not use Typeform? +

When volume is high and beauty isn't the point. Google Forms and Tally are free with no caps; Fillout and Paperform undercut Typeform with comparable logic. Save Typeform for forms where completion rate directly affects revenue.

Is there a free trial of the paid plans? +

Not a conventional one. You can build with premium features in preview, but generally can't publish and collect on them without upgrading. So estimate your monthly response volume before you buy — and estimate it generously.

Not sure yet?