2026 Trends

Blogs tagged with 2026 Trends

A marketer watching ad targeting signals move from an emptied browser sandbox toward logged-in platforms and first-party data

Privacy & Compliance

The Privacy Sandbox and What Replaced It: Where Ad Targeting Stands in Late 2026

For about six years, the Privacy Sandbox was the plan. Google would phase out third-party cookies in Chrome an...

Privacy Team · Oct 30, 2026 · 10 min

A marketer folding scattered sales and marketing tools into one central CRM that holds a single clean customer record

Marketing Automation

CRM Consolidation in 2026: Why Teams Are Cutting Tools and Centralizing Data

A typical rep's morning in 2026 goes something like this: check the CRM for today's deals, open the sequencing...

Automation Team · Oct 29, 2026 · 11 min

A publisher comparing a one-time affiliate payout with a recurring commission stream that shrinks with churn and stops at a cap

Affiliate Marketing

Recurring vs. One-Time Affiliate Commissions: Which Programs Are Worth Promoting in 2026

"Recurring commissions" might be the most persuasive two words in affiliate marketing. Promote once, get paid...

Affiliate Team · Oct 28, 2026 · 11 min

A marketer turning a patchwork map of US state privacy laws into one unified set of consent and opt-out controls

Privacy & Compliance

US State Privacy Laws in 2026: What the Latest Wave Means for Marketers

On January 1, 2026, three more states switched on their privacy laws. Indiana, Kentucky and Rhode Island joine...

Privacy Team · Oct 27, 2026 · 11 min

A marketer reviewing an autonomous AI workflow, with some steps running on their own and others routed to a human checkpoint

Marketing Automation

Agentic Automation in 2026: What Autonomous Marketing Workflows Can and Cannot Do Yet

Every agentic AI demo looks the same. Someone types a goal into a box, something like "launch a re-engagement...

Automation Team · Oct 26, 2026 · 12 min

A single campaign measured by several different instruments returning widely different readings, beside a growing field of unadopted channels

Social Media Marketing

Platform Fragmentation in 2026: Why Brands Are Cutting Their Channel List

The consolidation story is mostly true and slightly wrong in a way that matters. Brands aren't shrinking their...

Social Media Team · Sep 10, 2026 · 11 min

A page split in two — a raw, hand-marked surface layer above and a clean structured machine-readable layer beneath, pulling in opposite directions from a shared centre

Web & Design

Web Design Trends in 2026: What's In, What's Out

The trend lists published last January have now had eight months to be tested. Most of what they promised didn...

Satish M · Aug 28, 2026 · 10 min

A countdown display switched off and abandoned, while beside it a portion of the audience is already shown as untrackable and a separate legal gate stands firmly in place

AI in Marketing

The Cookieless Future in 2026: What It Really Means for Marketers

The cookieless future was cancelled. Google kept third-party cookies, then shut down most of the replacement i...

AI Team · Aug 27, 2026 · 10 min

A video frame passing through a checkpoint gate that attaches a provenance marker, with viewer reaction shifting on the far side once the marker becomes visible

AI in Marketing

The State of AI-Generated Video in Marketing (2026)

Three weeks ago the rules changed. On 2 August the EU's transparency obligations for synthetic media became ap...

AI Team · Aug 26, 2026 · 11 min

One email being built twice in parallel — a rich interactive version reaching a small group of inboxes and a plain fallback version reaching a much larger group

Email Marketing

The Rise of Interactive Email: AMP and Beyond in 2026

AMP for Email launched in 2019 with Google's backing, a roster of household-name partners, and a genuinely goo...

Email Team · Aug 22, 2026 · 10 min

A B2B buyer building a vendor shortlist inside an AI answer panel while a marketing team's tracked campaign touchpoints flow past it unseen

B2B Marketing

B2B Marketing in 2026: How AI Is Changing Demand Generation

Almost every account of AI and demand generation tells one half of the story. Either AI is making marketers fa...

B2B Team · Aug 17, 2026 · 11 min

Social Media Marketing

The Creator Economy in 2026: How Brand-Creator Deals Are Changing

Plenty has been written about how the creator economy consolidated this year — holding companies absorbing inf...

Social Media Team · Aug 15, 2026 · 11 min

Blogs tagged with 2026 Trends

Tactics that move metrics — every Tuesday.