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Beehiiv

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Best for: Newsletter & Monetization

Last updated: July 25, 2026

beehiiv isn't an email marketing tool — it's a newsletter business in a box. Email, a hosted website and the monetization layer all ship together, and unlike Substack it takes 0% of your paid-subscription revenue. That single decision is the whole pitch, and for anyone whose newsletter is the business, it's a compelling one. The catch is the pricing cliff at 2,500 subscribers.

Pros

  • 0% cut on paid subscriptions — Substack takes 10%
  • Free forever to 2,500 subscribers, with unlimited sends
  • Built-in ad network and Boosts — revenue without chasing sponsors
  • Newsletter, website and landing pages in one place
  • 30-day free trial on paid plans

Cons

  • — Pricing cliff: past 2,500 subs you land at ~$89/mo, not $49
  • — Every monetization tool is locked behind a paid plan
  • — Segmentation and automation trail Klaviyo and Kit
  • — Boosts earnings carry a 20% beehiiv cut
  • — Billed on all active subscribers — dead weight costs you

Key features

Paid subscriptions at 0% platform cut
beehiiv Ad Network
Boosts (paid subscriber acquisition)
Referral programs
Hosted website & custom domain
Unlimited email sends on every plan
Automations & A/B testing
AI writing, image & translation tools
Digital products & sponsorship storefront

Pricing

STARTS AT

Free – $109/mo

Monthly billing Annual discount Free trial: Yes
Visit website

Frequently asked questions

Yes — the Launch plan is free forever for up to 2,500 subscribers, with unlimited sends, a hosted website and no credit card. What you don't get is monetization: the ad network, Boosts and paid subscriptions all need a paid plan.
Scale starts at $49/mo ($43 annually) — but only up to 1,000 subscribers. Cross the free tier's 2,500 limit and you land in the 2,501–5,000 band at around $89/mo. There's no step in between, so the real jump is bigger than the headline price implies.
Not on paid subscriptions — 0%, versus Substack's 10%. You still pay Stripe's 2.9% + $0.30 per transaction. Boosts are the exception: beehiiv takes roughly 20% of those earnings.
Scale is the one most creators want: monetization, automations, A/B testing, 3 publications. Max adds branding removal, unlimited seats, 10 publications and a sponsorship storefront. For one newsletter with no white-label need, Max roughly doubles your cost for features you won't touch.
Below roughly $500/mo in subscription revenue, Substack's take-nothing-until-you-earn model can work out cheaper. Above it, beehiiv's flat fee wins and keeps winning as you grow — plus you get a real website, an ad network and full ownership of your list.
Anyone whose newsletter is one channel in a bigger stack. If you need deep behavioural segmentation, CRM integration or e-commerce flows, Klaviyo or ActiveCampaign fit better. beehiiv is for people whose newsletter is the business.

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